{"id":1420,"date":"2020-01-08T15:27:06","date_gmt":"2020-01-08T12:27:06","guid":{"rendered":"https:\/\/www.legelaw.com\/?p=1420"},"modified":"2024-07-28T01:19:23","modified_gmt":"2024-07-27T22:19:23","slug":"marka-uzerine-kapsamli-bir-inceleme","status":"publish","type":"post","link":"https:\/\/www.legelaw.com\/tr\/marka-uzerine-kapsamli-bir-inceleme\/","title":{"rendered":"Marka \u00dczerine Kapsaml\u0131 Bir \u0130nceleme"},"content":{"rendered":"

Marka \u00dczerine Kapsaml\u0131 Bir \u0130nceleme<\/h1><\/div>
<\/div><\/div>

Marka nedir?<\/h2><\/div>

Marka, bir i\u015fletmenin mal veya hizmetlerinin di\u011fer i\u015fletmelerin mal veya hizmetlerinden ay\u0131rt edilmesini sa\u011flar. Marka sahibine sa\u011flanan koruman\u0131n konusu, a\u00e7\u0131k\u00e7a ve kesin olarak anla\u015f\u0131lmas\u0131n\u0131 sa\u011flayacak \u015fekilde sicilde g\u00f6sterildi\u011fi takdirde, Marka; ki\u015fi isimleri, \u015fekiller, renkler, harfler, say\u0131lar, sesler de dahil olmak \u00fczere herhangi bir i\u015faret s\u00f6zc\u00fc\u011f\u00fcd\u00fcr hatta herhangi bir mal veya paketleme \u015feklinde olabilir.<\/p>\n<\/div>

Marka Tescili Neden \u00d6nemlidir?<\/h2><\/div>

Marka tescili, zorunlu olmamakla birlikte, marka haklar\u0131n\u0131 kan\u0131tlamak ve marka ihlalini \u00f6nlemek i\u00e7in en \u00f6nemli ara\u00e7t\u0131r. Marka tescili, marka haklar\u0131n\u0131n olas\u0131 marka ihlallerinde hak iddia edilmesi, tecav\u00fcz\u00fcn \u00f6nlenmesi ve ortadan kald\u0131r\u0131lmas\u0131 ve tazminat talep edilmesi gibi bir\u00e7ok konuda b\u00fcy\u00fck \u00f6neme sahiptir. \u00d6te yandan, sicile tescil edilmeyen markalarla ilgili olarak, yaln\u0131zca dar bir koruma olan haks\u0131z rekabetten faydalanmaktad\u0131r.
\nTescilli ticari marka, tescilli markan\u0131n sahibine \u00e7ok daha geni\u015f bir koruma sa\u011flad\u0131\u011f\u0131ndan, ticari marka tescilinin yap\u0131lmas\u0131 faaliyetlerin s\u00fcrd\u00fcr\u00fcld\u00fc\u011f\u00fc t\u00fcm \u00fclkelerde \u015fiddetle tavsiye edilir.<\/p>\n<\/div>

Hangi Markalar Tescilli Olabilir?<\/h2><\/div>

Ay\u0131rt edici olmas\u0131 \u015fart\u0131yla herhangi bir markay\u0131 marka olarak tescil etmek m\u00fcmk\u00fcnd\u00fcr. Her t\u00fcrl\u00fc i\u015faret, kelime, \u015fekil, renk, harf, say\u0131, ses ve sicilde a\u00e7\u0131k\u00e7a g\u00f6r\u00fclebilen ki\u015fi isimleri de dahil olmak \u00fczere mal veya ambalaj \u015fekli dahil olmak \u00fczere marka adlar\u0131 olarak kaydedilebilir. Ay\u0131rt edici i\u015faret, herhangi bir nedenden dolay\u0131 bir kelimeyi ya da i\u015faretini di\u011ferlerinden farkl\u0131 k\u0131lan \u00f6zellik ve unsurlar\u0131 ifade eder.<\/p>\n<\/div>

Marka tescili i\u00e7in kimler ba\u015fvurabilir?<\/h2><\/div>

A\u015fa\u011f\u0131daki ki\u015filer, T\u00fcrkiye\u2019de ticari marka ba\u015fvuru hakk\u0131na sahiptir;<\/p>\n

    \n
  • T\u00fcrkiye Cumhuriyeti Vatanda\u015flar\u0131<\/li>\n
  • T\u00fcrkiye Cumhuriyetine yerle\u015fen veya s\u0131nai \/ fikri i\u015f yapan ger\u00e7ek ki\u015filer veya t\u00fczel ki\u015filer<\/li>\n
  • Paris S\u00f6zle\u015fmesi veya D\u00fcnya Ticaret \u00d6rg\u00fct\u00fc Vakf\u0131 Anla\u015fmas\u0131 uyar\u0131nca ba\u015fvuru sahipleri<\/li>\n
  • Kar\u015f\u0131l\u0131kl\u0131l\u0131k ilkesine uygun olarak, T\u00fcrk vatanda\u015f\u0131na m\u00fclkiyet hakk\u0131n\u0131n korunmas\u0131n\u0131 sa\u011flayan \u00fclkelerin vatanda\u015f\u0131 olan ki\u015filer<\/li>\n<\/ul>\n<\/div>

    Marka Tescil \u0130\u015flemleri<\/h2><\/div>

    Ba\u015fvuru i\u00e7in, ba\u015fvuru sahibinin bir tacir veya ticari i\u015fletme olmas\u0131 \u015fart de\u011fildir. Ger\u00e7ek ki\u015filer ticari marka tescili i\u00e7in kendi ad\u0131na ba\u015fvurabilirler. Birden fazla marka i\u00e7in tek bir marka ba\u015fvurusu yap\u0131lamaz. Her marka i\u00e7in ayr\u0131 bir tescil ba\u015fvurusu gereklidir.<\/p>\n

    Marka tescil ba\u015fvurusu yap\u0131l\u0131rken a\u015fa\u011f\u0131daki hususlar\u0131n sunulmas\u0131 zorunludur;
    \n\u2022 Avukat\u0131n kimli\u011fi ve avukat\u0131n ileti\u015fim bilgileri ile ba\u015fvuru yap\u0131lmas\u0131 durumunda ba\u015fvuru sahibinin \/ ba\u015fvuru sahibinin kimlik ve ileti\u015fim bilgileri
    \n\u2022 \u0130mtiyazl\u0131 haklardan faydalanmak istenirse, yetkili makam taraf\u0131ndan verilmi\u015f olan bu hakk\u0131n orijinal kopyas\u0131 ve yeminli terc\u00fcman taraf\u0131ndan onaylanan bu kopyan\u0131n T\u00fcrk\u00e7e \u00e7evirisi.
    \n\u2022 Kanunda belirtilen \u015fartlar\u0131 ta\u015f\u0131yan bir marka \u00f6rne\u011fi
    \n\u2022 Marka ba\u015fvurusu ile ilgili s\u0131n\u0131fland\u0131r\u0131lm\u0131\u015f mal veya hizmetlerin ve bu numaralara g\u00f6re d\u00fczenlenmi\u015f listelerin s\u0131n\u0131f numaralar\u0131,
    \n\u2022 ba\u015fvuru \u00fccreti,
    \n\u2022 ba\u015fvuru kapsam\u0131nda birden fazla mal veya hizmet s\u0131n\u0131f\u0131 varsa, ek s\u0131n\u0131flar i\u00e7in \u00fccret \u00f6demesi hakk\u0131nda bilgi verilmesi
    \n\u2022 m\u00fcmk\u00fcnse, \u00f6nal\u0131m hakk\u0131n\u0131 talep etmeye ili\u015fkin \u00fccretin \u00f6dendi\u011fini g\u00f6steren belgeler.
    \n\u2022 Varsa son iznine ili\u015fkin bilgiler<\/p>\n

    Ticari marka tescili, T\u00fcrkiye Patent ve Marka Kurumu taraf\u0131ndan y\u00fcr\u00fct\u00fclen idari i\u015flemlerin sonunda ger\u00e7ekle\u015fir. Bu s\u00fcre\u00e7;
    \n\u2022 Kay\u0131t Ba\u015fvurusu
    \n\u2022 Kurum taraf\u0131ndan ba\u015fvuru incelemesine tabi olmak
    \n\u2022 Ba\u015fvurunun yay\u0131nlanmas\u0131
    \n\u2022 \u0130tiraz ba\u015fvurusu, itiraz\u0131n incelenmesi
    \n\u2022 Tescil Belgesi Verilmesi \/ Tescil Ba\u015fvurular\u0131n\u0131n Reddedilmesi<\/p>\n

    Ba\u015fvurunun tamamlanmas\u0131 durumunda veya son zamanlarda herhangi bir eksikli\u011fin kald\u0131r\u0131ld\u0131\u011f\u0131 ve s\u00fcre i\u00e7erisinde herhangi bir itiraz\u0131n yap\u0131lmad\u0131\u011f\u0131 veya itiraz\u0131n reddedildi\u011fi bir ba\u015fvuru olmas\u0131 durumunda, tescil ve marka tescil belgesi ba\u015fvuru sahibine verilir.<\/p>\n

    Tescil ile sa\u011flanan koruma s\u00fcresi ba\u015fvuru tarihinden itibaren 10 y\u0131ld\u0131r. Her 10 y\u0131lda bir s\u00fcresi dolmu\u015f olan 6 ay\u0131n bitiminde ba\u015fvuru yap\u0131l\u0131r. Bu s\u00fcre 10 y\u0131ll\u0131k periyotlarda yenilenebilir.<\/p>\n

    Bu 6 ayl\u0131k s\u00fcrenin ge\u00e7memesi durumunda, 10 y\u0131ll\u0131k koruma s\u00fcresinin ard\u0131ndan 6 ay i\u00e7inde gecikmeli bir uzatma ba\u015fvuru cezas\u0131 \u00f6denir, bu \u015fekilde marka tescili korumas\u0131 uzat\u0131labilir.
    \nTicari marka tescil ba\u015fvurusunda bulunmak i\u00e7in ticari marka kullan\u0131lmamal\u0131d\u0131r. Ancak, marka tescilden sonraki 5 y\u0131ll\u0131k s\u00fcre i\u00e7erisinde kullan\u0131lmazsa, markan\u0131n iptali kararla\u015ft\u0131r\u0131l\u0131r.<\/p>\n<\/div>

    Tan\u0131nm\u0131\u015f Markalar<\/h2><\/div>
    1. Tan\u0131nm\u0131\u015f markalar<\/h5>\n

    Ulusal veya uluslararas\u0131 d\u00fczenlemelerde tan\u0131nm\u0131\u015f markalar\u0131n bir\u00e7ok tan\u0131m\u0131 vard\u0131r. \u00c7\u00fcnk\u00fc tan\u0131ma, her somut durumda farkl\u0131 olan, \u00f6nceden belirlenmi\u015f kriterleri kar\u015f\u0131lamayan ve zaman i\u00e7inde de\u011fi\u015fmeyen bir olgudur.
    \nGenel olarak, tan\u0131nm\u0131\u015f markalar, m\u00fc\u015fteri ile di\u011fer \u00f6znel \u00e7\u0131karlar ve ili\u015fkiler, g\u00fcvence, kalite, reklam g\u00fcc\u00fc aras\u0131nda ayr\u0131m yap\u0131lmaks\u0131z\u0131n, co\u011frafi s\u0131n\u0131r, k\u00fclt\u00fcr ve ya\u015f fark\u0131na bakmaks\u0131z\u0131n, kom\u015fu ki\u015fi taraf\u0131ndan refleks olarak olu\u015fturulan yayg\u0131n olarak bir da\u011f\u0131t\u0131m a\u011f\u0131na ba\u011fl\u0131, bir ki\u015fiye veya giri\u015fimcili\u011fe s\u0131k\u0131 s\u0131k\u0131ya ba\u011fl\u0131 kalarak bir t\u00fcr birliktelik \u015feklinde tan\u0131mlanabilir.<\/p>\n

    2. WIPO Korumas\u0131<\/h5>\n

    Bunlar, TURKPATENT\u2019e D\u00fcnya Fikri M\u00fclkiyet \u00d6rg\u00fct\u00fc (WIPO) ya da resmi kurumlar\u0131n \u00f6rne\u011fin Ekonomik Kalk\u0131nma ve \u0130\u015fbirli\u011fi \u00d6rg\u00fct\u00fc (OECD), Uluslararas\u0131 Para Fonu (IMF) ve D\u00fcnya Ticaret \u00d6rg\u00fct\u00fc (DT\u00d6) sahip oldu\u011fu i\u015faretler arac\u0131l\u0131\u011f\u0131 ile g\u00f6nderilen garanti vermek ve kontrol\u00fc sa\u011flamak i\u00e7in kullan\u0131lan i\u015faretlerdir.<\/p>\n

    3. T\u00fcrkiye Koruma<\/h5>\n

    A\u015fa\u011f\u0131daki hususlar bu i\u00e7erikte korunmaktad\u0131r,<\/p>\n

    \u2022 T\u00fcrkiye Cumhuriyeti\u2019nin egemenli\u011fine i\u015faretler,
    \n\u2022 Devlet taraf\u0131ndan resmi belirte\u00e7ler olarak kabul edilen i\u015faretler ve adland\u0131rmalar ve garanti i\u015faretleri;
    \n\u2022 Devlet, yerel y\u00f6netimler ve di\u011fer kamu kurulu\u015flar\u0131n\u0131n ekonomik olmayan i\u015faretleri ve isimleri;
    \n\u2022 Kamuya a\u00e7\u0131k ticari ve hizmet markas\u0131 olarak kay\u0131tl\u0131 olmayan meslek kurulu\u015flar\u0131n\u0131n i\u015faret ve adland\u0131rmalar\u0131;
    \n\u2022 Kamu yarar\u0131na \u00e7al\u0131\u015fan derneklerin Bakanlar Kurulu karar\u0131 ile i\u015faret ve adland\u0131rmalar\u0131;
    \n\u2022 Kamunun menfaati bak\u0131m\u0131ndan korunmas\u0131 gereken di\u011fer i\u015faretler (siyasi parti amblemleri gibi)<\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":1644,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-1420","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized-tr"],"yoast_head":"\nMarka \u00dczerine Kapsaml\u0131 Bir \u0130nceleme - Lege Law<\/title>\n<meta name=\"description\" content=\"Marka tescili, zorunlu olmamakla birlikte, marka haklar\u0131n\u0131 kan\u0131tlamak ve marka ihlalini \u00f6nlemek i\u00e7in en \u00f6nemli ara\u00e7t\u0131r. 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